Reflecting on 2024
Growth, Creativity, and Milestones
As I sit down to reflect on the whirlwind that has been 2024, I’m filled with gratitude and pride for what Forever Callie Media has achieved. This year marks our sixth year of consecutive growth, a milestone that wouldn’t have been possible without the unwavering support of our clients, and the creative projects that continue to fuel our passion.
Expanding Horizons
This year, we’ve had the privilege of collaborating with a diverse range of clients, from established brands to up-and-coming ventures, helping them tell their stories through stunning photography, engaging videos, and seamless website creations.
We’ve captured incredible moments, like our shoot with Olympia Infinity F.C., where we highlighted their stunning new kit through a cinematic kit launch video. Using the roots of Greek culture as inspiration, we created visuals that were not only striking but deeply connected to their identity.
On the other hand, working with Sara Kelly Brand Consultant and Windle Lab London allowed us to enter the world of high fashion and artistry. Photographing Anna Rose O’Sullivan, the Principal Dancer of The Royal Ballet, as she transformed her hair using Windle Lab’s Holiday Heroes Hair Regime, was a reminder of the artistry and care that go into every detail of our work.
Innovating with Technology
2024 also saw us embrace new tools and technologies to elevate our craft. From utilising the Canon C400, Canon’s latest flagship cinema camera, to the Insta360 X4, a versatile powerhouse, we’ve pushed the boundaries of what’s possible in video and photography. Whether it’s creating 360° virtual tours for property clients like ACTSA or filming dynamic event content for venues like The Country Café, we’ve harnessed these tools to deliver unparalleled results.
Our partnership with Jessica Fitch-Hall, the rising star in British karting, also stood out. Supporting her journey with content creation, branding, and promotional materials reaffirmed our belief in backing individuals who are pushing boundaries in their fields.
Looking Ahead
As we step into 2025, I’m more excited than ever about what’s ahead. This year has been incredible, and to see the power of storytelling, the impact of creativity, and the importance of building strong partnerships, is what has made the work we do worth it.
To our clients, collaborators, and community: thank you for trusting us with your stories and allowing us to bring your visions to life. Here’s to another year of growth, innovation, and unforgettable projects. (Because we are only just getting started)
Callie Poston - Founder of Forever Callie Media
Let’s make 2025 even better.
Callie Poston
Founder, Forever Callie Media